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Genre: Classic R&B / Funk
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Looking to hire New Edition for a private party, fundraiser, gala, public concert, wedding, college, fair or festival worldwide?

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Fill out an entertainment request form and a New Edition booking agent who can assist you in booking New Edition will get back to you to discuss booking New Edition for your event.

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New Edition's early, Jackson 5-inspired material made them the forerunners of two generations of teen pop (most of which was geared to white audiences). As they matured and progressed, they laid much of the groundwork for the fusion of hip-hop and R&B known as new jack swing. In fact, after New Edition drifted apart, all of its members had at least some significant success outside the group as part of the new jack movement, which helped ensure that their original incarnation would be remembered for much more than the bubblegum urban soul that made their name.


New Edition was formed in the Roxbury section of Boston, MA, by Ricky Bell, Michael Bivins, and Bobby Brown, who began singing together in 1978 while still in elementary school, hoping to perform for pocket cash. They eventually recruited friend Ralph Tresvant as a fourth member, and after winning a talent show in 1980, also added Ronnie DeVoe. More talent show victories followed, including a prestigious gig at the local Strand Theater, where they performed the Jackson 5's "The Love You Save." They were discovered by writer/producer/impresario Maurice Starr, who signed the group to his small Streetwise label in hopes of launching a Jackson 5 phenomenon for the '80s. "Candy Girl," a song Starr co-wrote for the group, was released as their first single in 1983, when the members ranged in age from 13 to 15. Despite a lack of major-label interest in the group, "Candy Girl" was a smash, topping the R&B charts. Their debut album, also titled Candy Girl, spawned two more R&B hits in "Popcorn Love" and "Is This the End?," and MCA offered the group a deal. Starr, however, wanted the group to remain with Streetwise; New Edition summarily fired him as their manager and signed with MCA. Starr attempted to sue the group for their name, unsuccessfully claiming that "New Edition" actually referred to a whole new style of pop music he'd created. Starr, of course, would go on to strike it rich with a similar concept, assembling a quintet of white teenagers he dubbed New Kids on the Block.


New Edition, meanwhile, released their eponymous MCA debut in 1984 and scored their biggest pop hit with the Top Five smash "Cool It Now," which ended with a short rap section. The Ray Parker, Jr.-penned "Mr. Telephone Man" soon became their third R&B chart-topper, and the group had reached full-fledged teen idol status. Yet they were growing up fast, as demonstrated on their next album, 1985's All for Love. Not only were their voices changing, but their material was becoming more adult, with harder-edged funk and more mature romantic ballads. Later that year, they also released a holiday album, Christmas All Over the World, and struck an endorsement deal with Coke. However, rumors of Brown's growing dissatisfaction proved true and he left for a solo career in 1986. Temporarily down to a quartet, the rest of the group recorded the covers album Under the Blue Moon, a set of vintage doo wop and R&B numbers from the '50s and '60s; it produced a hit revival of the Penguins' "Earth Angel."


Brown's replacement came in the form of Johnny Gill, a deep-voiced friend of the group who'd been recording as a solo artist without much luck. Gill made his debut on the 1989 album Heart Break, which found New Edition working with star producers Jimmy Jam and Terry Lewis. The move paid immediate dividends, as they scored several R&B hits from the album, including the number one "Can You Stand the Rain." Meanwhile, Brown had become a superstar with his second album, the new jack swing landmark Don't Be Cruel. Feeling vindicated by Heart Break, New Edition split up to work on other projects. Gill returned to his solo career, with considerably more success this time around, and Tresvant also went solo. The remainder of the group teamed as Bell Biv DeVoe and wound up having greater success than anyone save Brown; their debut album, Poison, was another new jack style-setter and Bivins' interest in developing new talent gave Boyz II Men their big break.


By the mid-'90s, new jack swing was giving way to new fusions of hip-hop and soul that were alternately more organic or aggressive. Although their status as innovators was secure, many of the New Edition splinter acts had a hard time keeping up and maintaining their career momentum. Thus, given their individually positive reputations, it made sense for the group to announce its triumphant reunion, with all six members participating in what was essentially an R&B supergroup. The public loved the idea; when the comeback album Home Again was finally released in 1996, it debuted at number one, and the first single, "Hit Me Off," was a smash, hitting number one on the R&B charts. The follow-up, "I'm Still in Love With You," was another big hit, and the group embarked on a blockbuster tour that, while popular, found relationships between some of the members fraying. After the tour, New Edition returned to their various prior projects, with the prospect of any future reunions looking dim. Those prospects increased significantly when it was learned that P. Diddy had signed the group to his Bad Boy label for the release of another comeback, 2004's One Love. ~ Steve Huey, All Music Guide




 

New Edition Song List
  • "Candy Girl"
  • "Cool It Now"
  • "Mr. Telephone Man"
  • "Lost In Love"
  • "Can You Stand The Rain"
The booking agents at Booking Entertainment have helped clients book big name entertainers like New Edition for private parties, corporate events and public shows around the world for over 20 years.  Our agents will be happy to assist you with any of your big name entertainment buying needs.  All you need to do is fill out an entertainment request form or call our office at (212) 645-0555, and one of our entertainment agents will help you get pricing information and availabilities for New Edition or any other A-list entertainer for your next event.
Looking for New Edition booking fee and pricing?  When you are booking an act like New Edition, many factors determine the final price, including the artist's touring schedule and other shows they may have in your area. Fill out an entertainment request form or call our offices at (212) 645-0555 and one of our booking agents will get you a pricing fee and availability for your date and assist you in booking New Edition or a different big name act for your next event.
The booking agents at Booking Entertainment  have been booking and producing big name acts for private parties worldwide for almost 20 years. Whether you are looking to book New Edition for a birthday party, Bar Mitzvah, Bat Mitzvah, wedding or anniversary party, your assigned Booking Entertainment agent will be happy to help you to book New Edition and take care of everything to make sure the show is executed flawlessly. Fill out an entertainment request form or call our office at (212) 645-0555 and one of our booking agents will assist you in hiring New Edition for a private event.
Buyers who don't have a lot of experience booking big name acts often find the process frustrating when they try to do it on their own.  The agents at Booking Entertainment can use our reputation and relationships with both agents and managers to help you navigate the entertainment buying process and get your offers seriously considered.  The big agencies want to know that everything will be handled properly, and our stellar 20-year reputation and our attention to detail provide them with the peace of mind that the show will be flawlessly executed from load in to load out.
We have a number of clients that are looking to book New Edition or other big name acts for fundraisers and galas.  Your assigned Booking Entertainment agent will be happy to help you to book New Edition and take care of everything to make sure the show is executed flawlessly. Fill out an entertainment request form or call our office at (212) 645-0555 and one of our agents will assist you to book New Edition or another celebrity talent for your next fundraising or gala event.
You might ask yourself, "Can I get New Edition to sing at my wedding?"  We have a number of clients that are looking to book New Edition or other big name acts for weddings and wedding ceremonies.  Your assigned BookingEntertainment.com agent will be happy to assist you in hiring New Edition to perform and make sure your wedding entertainment is executed flawlessly. Fill out an entertainment request form or call our office at (212) 645-0555 and one of our agents will get you a pricing fee and availability for your date. Booking Entertainment will assist you to book New Edition or another celebrity talent for your wedding.
The agents at Booking Entertainment have booked big name acts like New Edition for clients around the world for almost 20 years. Although we are not an exclusive agency, we will assist you in submitting your offer to the appropriate company for consideration.  When the offer comes from us on your behalf, you benefit from our reputation and relationships.  Fill out an entertainment request form or call our office at (212) 645-0555 and one of our agents will assist you to book New Edition for your next public, private or corporate event.
Booking big name entertainment corporate events is a great way to thank your employees and clients, as well as a fantastic way to promote your company's image. The booking agents at Booking Entertainment have been helping clients book big name acts like New Edition for corporate events worldwide for almost 20 years.  Whether you are looking to book New Edition at a trade show or an employee appreciation event, your assigned Booking Entertainment agent will be happy to help you to book New Edition and help to make sure that every aspect of the show is taken care of to make sure the show is executed flawlessly. Fill out an entertainment request form or call our office at (212) 645-0555 and one of our entertainment agents will assist you to get pricing and availability to have New Edition or another headline talent perform at your next corporate event.

 


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